Our students from the Department of New Media and Communication and Dr. Meltem Özel attended the Brand Week Istanbul 2023 event organized by Kapital Media within the scope of the "Strategic Brand Management and Social Media" course and held at Istanbul Haliç Congress Center on November 8-10.
Brand Week Istanbul is a platform where the world's leading brand, marketing, advertising, communication, technology and thought leaders come together and aims to bring together the most current and important names and projects in these fields in inspiring special events. Brand Week Istanbul focuses on the key business models that affect the global industry by highlighting consumer, media and broad cultural communities.
Our students from the Department of New Media and Communication, who participated in Brand Week Istanbul, left this 3-day event with new information and inspiring ideas, which provided the opportunity to explore the trends that will shape the future with experts from different disciplines.
